Category Archives: Marketing

Marketing related discussions

On Google

Well the fact of the matter is Surfulater is barely visible on Google (apart from paid ads). So I’ve been been doing some research to try and see how we can rectify this sad state of affairs. It is pretty … Continue reading

Posted in General, Marketing, Surfulater - In the News | 11 Comments

What Every Good Marketer Knows

I enjoy reading Seth Godin’s blog. It is an easy read and helps keep the brain juices flowing. Unfortunately I’ve fallen behind these past few weeks and am just playing catchup now. One noteworthy entry for May that I wanted … Continue reading

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On Press Releases and the Media

Public Relations companies control much of what we read in the main stream press and people are looking for alternative ways to get information. Blogging is one. Continue reading

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Podcasts – what and why?

There was a post over at one of my favourite sites Codeproject yesterday asking if anyone was into podcasts, to which I replayed yes. If you don’t know what podcasts they are quite simply small radio shows that you can … Continue reading

Posted in General, Marketing | 6 Comments

Advice from a Bootstrapper

Dr. Jeffrey R. Cornwall writes: I just finished several weeks of teaching about bootstrapping to my students. I wrapped up the unit with a visit from Charles Hagood, co-founder of The Access Group, which was the feature of a recent … Continue reading

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Supermarkets need to lift their game

I’ve just finished reading an article in yesterdays Melbourne Age Business section about how Australian retailers are way behind in their use of technology and how they need to lift their game to be competitive and keep customers coming back … Continue reading

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Smallbiztechnology.com

Smallbiztechnology.com helps small-medium sized businesses strategically use technology to grow their businesses and provides news, articles, discussion boards, resources, analysis & events for the owners of small-medium sized businesses. I’ve just discovered Smallbiztechnology.com because, I’m pleased to say they’ve written … Continue reading

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